With this campaign, we went to that moment where you cook a meal and the smell of the food permeates every part of the home, flipping the atmosphere and annoying everybody. We developed an architectural image to captivate and invite our target to go for these range hoods.
In order to invite people to prevent fractures and keep their bones strong, we went to one of the things that hurts the most when they are broken: dreams. Using memories on shelves, we touched a visual insight that resulted in immediate consumer impact and recognitions.
Carulla is a 24-hour supermarket, and this smart, creative campaign communicates the grocery store's operating hours message through products purchased. In the morning, you may use strawberries and whipped cream to make breakfast, and at night, both items could be used to enjoy something a bit sweeter...
Taking care of your clothes is one of Tide's purposes, and we showcased that message with this campaign highlighting iconic clothing worn by celebrities throughout history.
Getting distracted while driving is dangerous, but it happens all the time. No matter how deadly the road or situation could be, the good thing about Mercedes' collision prevention assistance is you are always going to come back safe from your distractions, even if they create scary memories.
Try to remember the moment when you were so immersed in telling a story that you didn't notice the reckless words coming out of your mouth. We careless talkers are so lucky with Twitter, which asks us to think more about cutting words and characters to shorten arguments.
For our healthy brand Taeq, we needed to push this promo: Buy tomato+zuchinni and get a free light ice cream So we thought about the quantity of good things connected in this offer and made a parallel with stories. When you start with the decision of taking care of yourself, in one way or another, a chain of great things starts to happen.
